"The media communication reform and innovation forum of Chinese and foreign guests were" the words "the future of media

In November 2018 09, 08:03 source: Cctv.com
 
Original title: the fifth session of the World Conference of the Internet media transformation and dissemination of innovation "forum: Chinese and foreign guests". "The future of media

In the dissemination of technical innovation, constantly reshaping the media pattern of the moment, the media transformation and dissemination of innovation, is not only the problem of industry related media institutions in transition, it is decided to major basic human problems will shape what kind of society, how to seek the common good of society. General secretary Xi Jinping issued a proposal to all the countries in the fifth World Conference of the Internet message, to create a digital world trust governance and more vigor and vitality of the cyberspace community of destiny. In this process, the media is not only the key participants, is also an important enabler. In November 8th, the fifth World Conference of the Internet media transformation and dissemination of innovation "forum held in Wuzhen, a number of heavyweight guests attended the forum, Hot Congratulations content, discuss the development plan.

Wise people to feel the pulse of media change trend

The forum organized by the Central Radio and television station, cctv.com, international online, CNR network, Sina Co. Guests attending the forum, Vice Minister of the Central Propaganda Department, the Central TV station chief Shen Haixiong, Vice Minister of the Central Propaganda Department, director of the office of the central network security and information technology committee, director of the state Internet Information Office Zhuang Rongwen, vice chairman of the NPC Foreign Affairs Committee chief Chinese National Academy of Social Sciences global strategic think tank experts, Fu Ying, deputy director of the committee the National People's Congress, the social network construction committee China social organization Federation Chairman Ren Xianliang, director of Department of science and technology, Tsinghua University School of Computer Engineering academician Chinese Wu Jian Ping, the World Intellectual Property Organization deputy director general Wang Binying, the Global Mobile Communications Association chief executive officer Zhuang Yao hung, Indonesia's national TV station, he Heermi Ya Ya, chairman of the board of directors of Tencent Inc CEO Ma Huateng, Sina's chairman and chief executive officer Cao Guowei, iFLYTEK Limited by Share Ltd chairman Liu Qingfeng, vice president of global Newswire Ke Jia, Norway chief executive Jacob Lotto Mejia Jill Hubii.

Vice Minister of the Central Propaganda Department, the Central TV station chief Shen Haixiong pointed out in his speech, with the information revolution, the social value of the media not only increase, the information is invalid, increasing multiple harmful information flooding situation, as the guardian of the media public credibility and social consensus promoter, a leader in value the orientation and the fairness and justice of the watchers, will play an increasingly important role. The media should adhere to keep positive innovation, consciously play as, focus on enhancing the content of productivity, technology driven, competitive platform, ecological connection force, initiative, grasp the initiative in the reform and innovation in the reform of the media.

"In the face of the tide of Internet development, promote the reform of the media and the dissemination of innovation is like riding a boat behind. We should seize the opportunity and momentum, strengthen the responsibility of media development, make contribution for the construction of the digital world more beautiful." Vice Minister of the Central Propaganda Department, director of the office of the central network security and information technology committee, director of the state Internet Information Office Zhuang Rongwen said in his speech, should adhere to the correct orientation, safeguard the people's interests; adhere to the content, to promote the prosperity and development of Internet content; adhere to the leading technology, information technology plays the role of innovation driven; adhere to the integration of development, and strive to create a number of new mainstream media; adhere to the global vision, promotion of international cooperation and exchanges.

Chief Chinese National Academy of Social Sciences global strategic think-tank experts, deputy director of the Foreign Affairs Committee of the National People's Congress Chairman Fu Ying said that Internet Conference has many new technologies and new applications released and discussed, which China growth era microcosm. Reflected from the "China material" and "Chinese tells the story", is our important content with the world communication needs to be passed, they must be able to inject multiple colors for the development of the world. At present in the international information repository from modern knowledge Chinese is insufficient, differences between Chinese and foreign language and cultural understanding Chinese also caused some problems to the outside world. We need innovative communication concept and mode, accelerate capacity building, enhance the communication of persuasion and appeal.

Vice chairman of the National People's Congress, the social network construction committee Chinese social organization Federation President Ren Xianliang issued a "digital sharing: let the world interoperability" keynote speech, he said, the net Association will give full play to the role of a bridge, and actively build communication, exchange and cooperation platform, and actively promote industry self-regulation, guide website, network media practitioners the majority of Internet users actively and orderly participation in the online dissemination of positive energy, increase the network of social organizations to participate in efforts to coordinate the dissemination of positive energy.

Nine keynote speech, in-depth analysis of the path of change

The guests around the content, technology, industry, ecological and other aspects of the nine wonderful keynote speech, lays out a common rosy picture of media change and dissemination of innovation.

The World Intellectual Property Organization deputy director general Wang Binying pointed out: "focus on the protection of intellectual property rights" in the age of digital media in a speech, the Internet is not outside the law, the digital economy development also needs regular system transparent, comprehensive and fair. In order to cope with the challenges, the world intellectual property organization is vigorously promoting the construction of digital and related rules. Tencent Inc chairman and CEO Ma Huateng said: "in the trend of social media in the future" speech, the media increasingly mobile, social networking and intelligent, more and more mainstream public opinion information relying on interpersonal relationship and social network to realize the public dissemination of more large-scale, high-quality content ultimately to win customers and win the authority the influence of. The Global Mobile Communications Association chief executive officer Zhuang Yao hung brings empowerment: "science and technology to promote mobile digital media" keynote speech, he believes that we should be ready for video centric digital media world, from 2015 to 2020 is expected to grow 10 times video traffic, accounting for 80% of total traffic for mobile terminal.

Sina's chairman and chief executive officer of sina, micro-blog chairman Cao Guowei said: in the "win-win" evolution of new media ecology of the speech, the arrival of the 5G era will lead to further changes in the new media ecology, artificial intelligence and big data will further promote the formation of distributed news, news aggregation, and will further promote the development of industrial integration and new media + industrial form. PRNewswire global vice president Jia in the exploration of "global news distribution mode of innovation and development" in a speech that, in the future, all can contact things, are likely to become the media, become the news distribution channels. Different channels have different stories, different spreading characteristics.

IFLYTEK, Limited by Share Ltd chairman Liu Qingfeng, chief executive of Norway Hubii media application and Innovation Officer Jacob Lotto Mejia Gil introduced the new technology of artificial intelligence, content aggregation, block chain etc.. Indonesia's national TV station Helmi Jahoya around the media transformation how to promote cultural exchanges in the world made a speech.

"Only the reformers, the only innovator, only innovators win." General secretary Xi Jinping of the reformers encouraged by participants repeatedly mentioned. We said that the era of change, "a new day soon will back", the media should also be able to build more vigor and vitality, promote the fate of the community network space global common prosperity and make a greater contribution to play an irreplaceable role. Road to Jane, to work for the reform of the media, at the foot of the road.

(commissioning editor Song Xinrui and Zhao Guangxia)

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